Easy to apply and colour doesn’t run or transfer, gives a clean line and I like brown in the day for a less dramatic look. 

Stays on easy to use amd can make thin or thick!!!! Great product and bot too expensive

I’ll be honest I loved this when I first used it, but after a few times I found the tip became stubby and didn’t apply the same! Also the product didn’t come out as much after a couple of times which is frustrating and can cause a mess! Definitely better drugstore versions out there 

So easy to use and lasts all day

My previous favourite Clinique changed its brown to a darker tone which I found a little dark for every day. This is perfect and easy to use. Time will tell if it lasts as long as it’s not a brush like the Clinique one. More like a felt tip. But so far I’m loving it.