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The INKEY List

Embark upon your journey towards knowledge-led skincare and haircare, from skin-brightening serums and beginner-friendly retinols to hydrating cleansers. Arriving in simple, clear packaging, each product features an ingredient description that decodes the main formula functions to help build your understanding of the science behind skincare. Recognising the unique needs of individual skincare routines, The INKEY List creates recipe-like guidance to help you layer your products for a tailored regime. Discover all The INKEY list to build the fundamentals of a comprehensive skin and haircare routine.

The INKEY List Best Sellers

The INKEY List’s Bio-Active Ceramide Repairing and Plumping Moisturiser

Introducing Bio-Active Ceramide Repairing and Plumping Moisturizer, a new age in skincare technology to defend against visible signs of skin aging. Powered by Bio-Active Ceramides for up to 4X visible fine line and wrinkle reduction*, this rich, velvety moisturizer delivers multi-level support to help strengthen the skin barrier, provide 24-HR hydration, and accelerate visible skin renewal.

Is The INKEY List cruelty-free?

Yes, The INKEY List is entirely cruelty-free.

How often should I use The INKEY List retinol?

Start off using retinol 1-2 times a week and increase gradually as your skin grows more accustomed to the product. Remember to apply SPF when outdoors to protect the skin after using retinol.

How do you use The INKEY List niacinamide?

Suitable for use during your morning and evening routine, niacinamide should be applied after cleansing and before moisturising.

In what order should you use the INKEY List products?

When building your skincare routine, the brand suggests working from the thinnest to thickest consistency and waiting a minute in between before layering each product.

How do you layer The INKEY List products?

Wait a moment before applying each product to avoid pilling. Have fun experimenting with your routine to personalise your skincare recipe.

The INKEY List

Ideal for beginners and skincare enthusiasts alike, The INKEY List presents an extensive collection of skincare and haircare products designed to target individual goals. With full transparency residing at the heart of the brand, The INKEY List seeks to decode some of the industry’s most revered key ingredients to help customers discover their ultimate skincare recipe.

Each item in the collection arrives at a low price point to allow users to trial and match products to help build a tailored, results-driven routine. Whether you’re looking to rehydrate thirsty skin, refine the appearance of imperfections or nourish lacklustre hair, the brand’s vast array of ingredient-focused products is certain to resonate and align with your skin and hair goals.

Housed in minimalist packaging that reflects the uncomplicated nature of each product, The INKEY List harnesses high-performance ingredients to help nourish both your skin and hair. From hydrating formulas and blemish treatments to scalp-balancing shampoos, The INKEY List caters to a range of skin and hair concerns.

As lovers of skincare and haircare, LOOKFANTASTIC recognises the importance in ingredient transparency, shop the collection of bestsellers, skincare and haircare from The INKEY List today.