Boost the appearance of your natural curls, with Aveda’s ‘Be Curly’ treatment. The curl enhancer comes equipped with a lightweight, airy texture, allowing it to glide effortlessly through your tresses. Fast-absorbing, the formula minimises the risk of any heavy build-up being left behind, while working to promote the appearance of more defined, dramatic curls and twists.
Perfect for people that are prone to frizz, as the kind, natural ingredients help to encourage the look of gloss and shine, expanding when the hair is wet and retracting when it is dried. An infusion of Wheat Protein and organic Aloe helps to promote the illusion of better bounce and body, while a tantalising Pure-Fume™ coats your locks with the scent of Orange, Bergamot, organic Lemon and Geranium. Finished with a 95% naturally-derived formula, you can be safe in the knowledge that only the most nourishing components are helping to emphasise your curls.
Smooth generously on damp hair. Dry naturally or blow-dry with a diffuser for added volume and curl definition. TIPS: Generously apply be curly™ curl enhancer from ends to the scalp, keeping most of the product at tips. Twist large sections of hair into tight coils and secure ends to your head using large butterfly clips. Cover with a fine hair net to avoid flyaways and frizz. Blow dry with high heat using a diffuser.
Water\Aqua\Eau, Cetearyl Alcohol, Cetyl Alcohol, Phenyl Trimethicone, Linum Usitatissimum (Linseed) Seed Extract, Althaea Officinalis (Marshmallow) Root Extract, Aloe Barbadensis Leaf Juice, Behentrimonium Chloride, Hydrolyzed Wheat Protein, Panthenol, Quaternium-95, Polyquaternium-11, Glycerin, Tocopherol, Propanediol, Fragrance (Parfum), Geraniol, Linalool, Amyl Cinnamal, Citronellol, Limonene, Maltodextrin, Phenoxyethanol <ILN38302>.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
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Customer Reviews
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Top Customer Reviews
Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are and do not represent the views of The Hut Group.
Less friz more curl
I've been buying this product for quite a few years - really happy with it. Dont waste money buying other brands, this might be expensive but it lasts for ages as you only need to use a little - it goes a long way.
by Julie
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Superb!
I have very long, thick, and curly hair. This product has made my hair so much more manageable! It reduces frizz dramatically, enhances the curls, and does it without leaving a crunchy feel behind! It also lasts for a long time because you don't need to use much. I have tried hundreds of different products, and this is the one I will be going back to for many years to come!
by jsimpo
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perfect on wet hair and dry hair - gives you natural looking curls but your hair doesn't go hard and crunchy with the product
by Lorie
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After using GHD's continuously for 6 years I was really apprehensive about returning to my natural curly locks. I had carried out a bit of research because I felt out of touch with products for curly hair and Aveda's 'be curly'products were repeatedly receiving excellent results so I decided to purchase. I have not been disappointed. I think my curls are the best they have ever been and will definitely continue to purchase this product and use it as my staple must have.
by Curls
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One of the best products I have ever tried! Also if you like air-drying, it will provide body and shine without weighing your curls. Oh, and it smells fabulously...
by paoletta
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wonderful product!!
It works amazing. Even on my girls that have curly afro-hair!! It tames fritz and defines curls as it promises. A keeper!!
by MONICA CPH
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Aveda Be Curly
Excellent, good quality product that smells divine and leaves hair looking curly without being claggy. Have used Be Curly for about 5 years and wouldn't touch anything else!
by Fi
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Great product for curly hair
I love this product, it leaves my hair soft and frizz free and defines my curls perfectly. No stickiness or crunchiness!
by Lisss
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so far the best
Been dealing with my wavy/curly hair for quite some time....and I'm no spring chicken!.....but I have to admit this is a good product. My hair is not super curly and looks different every time I wash it....I never know what to expect, but with Be Curly the outcome seems to be quite consistent, that is......good. What I like most is that it doesn't give you that stiff, crispy curl and it lasts up to next shampoo. It also does away with most of the frizz. I would definitely recommend it.
by vola ewing
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Review of Aveda Be Curly
Simply the best. Cannot find a better product of its type - tames and controls curls in a soft and natural way. Still can't find anything to tame the frizz on humid days without hair appearing perma-wet, freeze-dried, crisp and cheap, though!
by Guest
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