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OLAPLEX products are thoroughly tested in accordance with industry standards in-house and by independent third-party laboratories for efficacy.
Discover a cutting-edge toning system with the Olaplex No.4P Blonde Enhancer Toning Shampoo. The shampoo offers customisable blonde maintenance, helping to neutralise brassy tones while intensely moisturising and brightening the appearance of hair in just one use.
Enriched with patented Olaplex Bond Building Technology, the formula works to transform dry, brittle strands into a soft, visibly shiny finish. It helps to enhance manageability, while delivering an illuminating effect. Saturated with highly-concentrated pigments, the best-selling purple shampoo allows you to choose your toning level: the longer you treat, the brighter the results. Suitable for all-over colour, balayage or natural blonde styles.
Water (Aqua/Eau), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Glycerin, Sodium Cocoamphoacetate, Sodium Chloride, Acrylates Copolymer, Betaine, Phenoxyethanol, Fragrance (Parfum), Polyquaternium-7, Bis-Aminopropyl Diglycol Dimaleate, Guar Hydroxypropyltrimonium Chloride, Ethylhexylglycerin, Hexyl Cinnamal, Limonene, Citric Acid, Sodium Benzoate, Acid Violet 43 (Cl 60730).
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
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Olaplex No.4P Blonde Hair Hydrating and Brightening Purple Toning Shampoo 250ml
€32.95
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Customer Reviews
5 stars rating 262 reviews
4 stars rating 58 reviews
3 stars rating 26 reviews
2 stars rating 15 reviews
1 stars rating 6 reviews
Top Customer Reviews
Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are and do not represent the views of The Hut Group.
Purple Perfection
FABULOUS! Absolutely great for blonde hair. I wasn’t too enamoured by my new colour from a new colourist and this helped heaps! I have greys and blonde hair and it just lifts the colour and makes it beautifully bright and alive. I was nervous as have never tried a ‘Blue’ shampoo before. I do however trust the Olaplex brand and they didn’t disappoint. Will definitely be buying again.
by Claire Verified Purchase
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Love the product!
Makes your hair so amazing & love the under tone 😍
by Marin Verified Purchase
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Brilliant for blondes
Fantastic product! Still leaves your hair shiny and soft with the added bonus of neutralising brassiness.
by Nicola Verified Purchase
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Olaplex
Love this product really brings the colour of your hair back to life
by Amanda Verified Purchase
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Love it!!!
Love olaplex products already but tried toning shampoo and was amazed by it. Will always buy in future as it really does tone my blonde to a beautiful colour.
by Laraine Verified Purchase
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Silver perfection
Works so good and gives my hair a lovely silver colour. Put it on for 2 minutes and took to my hair really quickly. Few things I would say is make sure you scrub your hands, tiles and bath after as it will stain! Also make sure you are conditioning your hair pretty well after with the rest of the Olaplex range as it can dry your hair out too. Would still highly recommend!
by Sally Verified Purchase
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Great!
Really lovely shampoo and reduces the brasiness in my hair!
by Lucy Verified Purchase
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Great product
I’ve been waiting for Olaplex to come up with purple shampoo for a long time now. This one has very strong toning properties in comparison to others and brings up more shy undertones. One star down for poor lathering power.
by Kate Verified Purchase
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Olaplex purple shampoo
Awful product, left my hair with a blue rinse, even though I literally left on for seconds. Do I recommend... no! Much better purple shampoos on the market.
by Jade Verified Purchase
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A Brilliant Toner!
This is a very effective product. It's a toner rather than a shampoo though, so use No.4 first, then this No.4P, then I finish with No.8 for a deep condition although No.5 could also be used. It really does brighten my full head colour and removes golden or brassy overtones between professional colouring. I've used it twice so far and have had compliments from different people on both occasions asking if I have just had my hair re-coloured (which I evidently haven't from my root growth lol).
by SuperH
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