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Conceal the appearance of root regrowth, greys and sparse areas with the cult-favourite Color Wow Root Cover Up. The reflective mineral powder boasts a natural-looking finish, allowing you to visibly enhance the luminosity of your colour until your next wash.
Equipped with a convenient dual-ended brush that encourages a precise application, the water-resistant formula stays put with a barely there feel. Perfect to take on-the-go, the root cover-up powder is housed in a handy mirrored compact to ensure a fuss-free top-up, whenever and wherever.
Mica, Talc, Synthetic Fluorphlogopite, Octyldodecyl Stearoyl Stearate, Ethylhexyl Palmitate, Zinc Stearate, Silica, Pentaerythrityl Tetraisostearate, Zea Mays Starch, Aluminum Starch Octenylsuccinate, Kaolin, Phenoxyethanol, Dimethicone, Tin Oxide, Ci 77891 (Titanium Dioxide), Ci 77491 (Iron Oxides), Ci 19140 (Yellow 5 Lake).
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
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Color Wow Root Cover Up - Platinum 2.1g
€34.45
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Customer Reviews
5 stars rating 193 reviews
4 stars rating 88 reviews
3 stars rating 42 reviews
2 stars rating 23 reviews
1 stars rating 27 reviews
Top Customer Reviews
Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are and do not represent the views of The Hut Group.
Not so wow touch up
I was expecting amazing to results from this as I absolutely love Color Wow but unfortunately it was the wrong colour for me. There needs to be more shades added. You have to apply the powder by pulling your hair flat against your head and then sort of brush it. It is a faff and time consuming if you are used to a spray root touch up.
by Stacey Verified Purchase
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Good coverage
Provides a good coverage, but tsp rather than brush . Colour is dark I would go one shade lighter
by Donna Verified Purchase
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Amazing product
This is amazing - daughter swears by it . My daughter has med dark hair with only the odd greys and is able to avoid dying her hair by using this product . Very compact and lasts ages
by Lynda Verified Purchase
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Best root cover product by far!
Amazing! Wouldn’t use anything else now.
by Dawn Verified Purchase
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Amazing
I was really sceptical about trying this thinking it would look really powdery and uneven but it’s amazing. Covers grey and white really well.
by Rachel Verified Purchase
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A waste of money
I’ve got bright blonde hair and thought this product would be perfect for a root touch up. Let me tell you, I was wrong. This product is like putting eye shadow on your hair. It honestly made zero difference to my roots. The texture is like dust. DO NOT waste your money on this product.
by Aisling Verified Purchase
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I love it
Go for it, really a savior for grey hair humans
by kangana Verified Purchase
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Amazing product
Best root colour touch up. Much better than thoise liquid ones.
by Daisy Verified Purchase
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Works Great on my hair
I think this is better than those liquid cover ups. Seems more natural
by Daisy Verified Purchase
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Best cover up for grey roots
This is the product that I always return to as it's the best natural looking cover up for my brunette hair. I've tried other products but they either feel crunchy on your hair or come off on your pillow and hands. It's a bit expensive and that's why I've dropped a star but for me it's the best choice.
by elizabeth Verified Purchase
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