In stock | Usually dispatched within 24 hours
OLAPLEX products are thoroughly tested in accordance with industry standards in-house and by independent third-party laboratories for efficacy.
Discover a cutting-edge toning system with the Olaplex No.4P Blonde Enhancer Toning Shampoo. The shampoo offers customisable blonde maintenance, helping to neutralise brassy tones while intensely moisturising and brightening the appearance of hair in just one use.
Enriched with patented Olaplex Bond Building Technology, the formula works to transform dry, brittle strands into a soft, visibly shiny finish. It helps to enhance manageability, while delivering an illuminating effect. Saturated with highly-concentrated pigments, the best-selling purple shampoo allows you to choose your toning level: the longer you treat, the brighter the results. Suitable for all-over colour, balayage or natural blonde styles.
Water (Aqua/Eau), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Glycerin, Sodium Cocoamphoacetate, Sodium Chloride, Acrylates Copolymer, Betaine, Phenoxyethanol, Fragrance (Parfum), Polyquaternium-7, Bis-Aminopropyl Diglycol Dimaleate, Guar Hydroxypropyltrimonium Chloride, Ethylhexylglycerin, Hexyl Cinnamal, Limonene, Citric Acid, Sodium Benzoate, Acid Violet 43 (Cl 60730).
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Frequently Bought Together
This item
Olaplex No.4P Blonde Hair Hydrating and Brightening Purple Toning Shampoo 250ml
€32.95
Other Customers Bought
45
€32.95
1621
RRP: €65.45Current price: €48.95
611
€32.95
180
€32.95
734
€32.95
2758
RRP: €32.95Current price: €22.95
Customer Reviews
5 stars rating 269 reviews
4 stars rating 60 reviews
3 stars rating 26 reviews
2 stars rating 15 reviews
1 stars rating 7 reviews
Top Customer Reviews
Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are and do not represent the views of The Hut Group.
The best purple shampoo
Love this purple shampoo, really took out all the brassiness from my hair! 10/10 would recommend
by Elle Verified Purchase
Was this helpful?
The best purple shampoo
usually I find purple shampoo’s leave my hair feeling brittle and dry but this is the only product I have found that doesn’t! it is also super strong so not much is needed and it does not need to be left on for long!
by Emily Verified Purchase
Was this helpful?
Olaplex
Olaplex is pricy but so so worth it! It’s saved my bleached hair!
by Lauren Verified Purchase
Was this helpful?
Not sure!!
Love Olaplex and use entire range but this doesn’t quite work as with ordinary Olaplex you’d leave it on while you give scalp really good massage but this stuff is so strong even the slightest over doing of time and your hair will take on a purple tinge!!! I do used but not often
by Shelley Verified Purchase
Was this helpful?
Hair
Makes hair so much blonder! Worth it!
by Tina Verified Purchase
Was this helpful?
Very Effective
Love this colour enhancing shampoo, and a little goes a long way.
by Missymum Verified Purchase
Was this helpful?
Great product !
Love this ! I use on my extensions too and it tones without going purple !
by Samantha Verified Purchase
Was this helpful?
Great for bleached hair
Compared to other silver shampoos, Olaplex blonde enhancer REALLY Title: Olaplex Blonde Toning Shampoo: A Game-Changer for Beautiful Blonde Hair Review: I have been a loyal user of various blonde shampoos throughout the years, Olaplex Blonde Toning Shampoo, and I must say truly stands out compared to other purple shampoos. From the very first use, I noticed a remarkable difference in my hair. The Olaplex shampoo effortlessly eliminated those stubborn yellow brassy tones, leaving my bleached blonde locks looking refreshed and salon-worthy. It's incredible how just one use can make such a noticeable impact on the overall appearance of my hair. One of the features that sets Olaplex apart is its ability to extend the life of my colour between salon visits. As someone who frequently gets my roots bleached, it's a relief to have a shampoo that helps maintain the colour consistency throughout my hair. It has undoubtedly saved me time and money by allowing me to prolong the period between salon appointments. However, I must provide a word of caution to fellow users: when applying the Olaplex Blonde Toning Shampoo, make sure to use plastic gloves. Unfortunately, I learned this the hard way when the vibrant purple formula stained my nails and fingers. While this might be a minor inconvenience, it's easily preventable by taking this precaution. In terms of overall performance, Olaplex Blonde Toning Shampoo has exceeded my expectations. Not only does it deliver exceptional results, but it also helps to maintain the beautiful shade of blonde that I desire. Plus it smells delicious. With continued use, my hair feels soft, manageable, and full of life. If you're tired of dealing with brassy tones and want a shampoo that truly works wonders for blonde hair, I highly recommend giving Olaplex Blonde Toning Shampoo a try. Just remember to use plastic gloves during application to avoid any unexpected purple surprises.
by BigLittleReid Verified Purchase
Was this helpful?
Worth the hype
Olaplex really is worth the hype and price tag, instantly see results from damage and a lot less breakage!
by Michaela Verified Purchase
Was this helpful?
Not impressed
This shampoo dried out my hair, which is highlighted and fine. Not worth the hype and money. Tried lots of olaplex over time and none have really enhanced my hair. All in the bin now.
by Christine Verified Purchase
Was this helpful?