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Discover the fun yet powerful products of Benefit Cosmetics - brightly packaged, proving that cosmetics don't have to be serious to be seriously good.
Founded in 1976, Benefit Cosmetics started life as an affordable boutique specialising in creating 'fake-it' products that combine low price tags with effective formulations that mimic the action of big brand cosmetics. The Benefit Cosmetics motto is 'laughter is the best cosmetic', and this ethos runs through every product in the Benefit range.
The first Benefit product was a blush and liptint called Rose Tint, which has since been renamedBenetint. Today,Benetintremains the company's best-selling product, since selling over 10 million bottles globally. Some of Benefit’s other iconic products, like theHoola Bronzer, High Beam, andThey’reReal!, have reached cult status for their effective results.
For those who want affordable makeup that's just as fun as it is effective, browse our range of popular Benefit cosmetics online today.
Products
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benefit Precisely, My Brow Pencil (Various Shades)
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benefit Hello Happy Soft Blur Foundation Mini (Various Shades)
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benefit Brow Styler Eyebrow Pencil & Powder Duo 1.1g (Various Shades)
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benefit Gimme Brow Goals Volumising Fiber Eyebrow Gel and Pencil Duo Set (Various Shades)
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benefit 24-Hour Brow Setter Clear Brow Gel
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benefit Gimme Brow+ Gel 3g (Various Shades)
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benefit Boi-ing Cakeless Concealer 5ml (Various Shades)
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benefit The Great Brow Basics Brow Gel & Pencils Collection Shade 02
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benefit Powmade Full Pigment Eyebrow Pomade 5g (Various Shades)
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benefit BADgal BANG! Volumizing Mascara - Pitch Black 8.5g
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benefit Hello Happy Flawless Liquid Foundation Mini (Various Shades)
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benefit They're Real Lengthening Mascara - Jet Black 8.5g
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benefit Roller Lash Lifting and Curling Mascara - Black 8.5g
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benefit Shellie Medium Pink Blush Powder 6g
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benefit Porefessional Pore Minimising Face Primer Mini 7.5ml
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benefit Sunny Coral Blush Powder 6g
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benefit Badgal BANG! Volumizing Waterproof Mascara - Pitch Black
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benefit 24 Hour Brow Setter Clear Brow Gel Mini
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benefit They’re Real Magnet Extreme Lengthening and Powerful Lifting Mascara - Supercharged Black 9g
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benefit They're Real Tinted Lash Primer
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benefit Willa Nude Blush Powder 6g
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