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OLAPLEX products are thoroughly tested in accordance with industry standards in-house and by independent third-party laboratories for efficacy.
Discover a cutting-edge toning system with the Olaplex No.4P Blonde Enhancer Toning Shampoo. The shampoo offers customisable blonde maintenance, helping to neutralise brassy tones while intensely moisturising and brightening the appearance of hair in just one use.
Enriched with patented Olaplex Bond Building Technology, the formula works to transform dry, brittle strands into a soft, visibly shiny finish. It helps to enhance manageability, while delivering an illuminating effect. Saturated with highly-concentrated pigments, the best-selling purple shampoo allows you to choose your toning level: the longer you treat, the brighter the results. Suitable for all-over colour, balayage or natural blonde styles.
Water (Aqua/Eau), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Glycerin, Sodium Cocoamphoacetate, Sodium Chloride, Acrylates Copolymer, Betaine, Phenoxyethanol, Fragrance (Parfum), Polyquaternium-7, Bis-Aminopropyl Diglycol Dimaleate, Guar Hydroxypropyltrimonium Chloride, Ethylhexylglycerin, Hexyl Cinnamal, Limonene, Citric Acid, Sodium Benzoate, Acid Violet 43 (Cl 60730).
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
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Olaplex No.4P Blonde Hair Hydrating and Brightening Purple Toning Shampoo 250ml
€32.95
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Customer Reviews
5 stars rating 262 reviews
4 stars rating 59 reviews
3 stars rating 26 reviews
2 stars rating 15 reviews
1 stars rating 6 reviews
Top Customer Reviews
Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are and do not represent the views of The Hut Group.
Favourite purple shampoo
Hair feels stronger & always a lovely ash tone thanks to this product. Product smells great and hair feels great after use. Would definitely recommend
by Kirstie Verified Purchase
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Great shampoo
This is the best toning shampoo that I have used, however it does leave staining on hands if you’re not careful I’ve started using gloves. But worth the inconvenience as it tones blonde hair really nicely and doesn’t need to stay on hair for too long I leave mine for about 4 minutes
by Caroline Verified Purchase
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Excellent Shampoo
Great shampoo - had lots of compliments on my hair since using this!
by Ashleigh Verified Purchase
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Worth it
Have only used this once but it already made a big difference to colour, hair was much blonder after and didn’t leave hair feeling like straw. Would recommend
by E Verified Purchase
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Best for blondes
This shampoo does not stain your hands or hair. It’s perfect for use once a week when you’ve got blonde hair that’s coloured. Doesn’t dry your hair out either. Don’t need a lot, it goes a long way.
by Isla Verified Purchase
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Very Happy
Love this product. Takes the brassy colour out and works really well with their shampoo and conditioner.
by MP Verified Purchase
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Lasts
Little goes a long way takes all the brassiness out and leaves lovely ash/silver colour. Does dry hair out so use with deep conditioner
by Jenny Verified Purchase
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Ok
Not the best shampoo for removing the brassy tones considering the price
by Claire Verified Purchase
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Good product
Good product for blonde hair, no complaints!
by Lindsey Verified Purchase
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Amazing
Best purple shampoo I have ever used on my blonde highlighted hair
by Lindsay Verified Purchase
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