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A Hydration Support Formula with Hyaluronic Acid, Vitamin B5, and Ceramides.

Discover your skincare essentials from an array of products from The Ordinary featuring retinol, face masks, and moisturising serums. Across the range of products to explore, the Squalane Cleanser is great for hydration hunters, while the Niacinamide 10% + Zinc 1% is perfect for uneven tone. If you are in the market for a brightening boost, we recommend the Vitamin C Suspension 23% + HA Spheres, or the Lactic Acid 10% + HA 2% Superficial Peeling Formulation for mild exfoliation. The Ordinary caters to every skin type and concern, meaning there’s something for everyone.

The Ordinary

The Ordinary Skincare was launched by beauty company DECIEM in 2016 with the intention of creating a range of skincare products that put science and transparency at the centre of their branding. The aim of The Ordinary is to cut the connection between quality and price point, encouraging consumers to buy products that combine quality, scientifically-backed ingredients and charge a fair price for them. The brand prides itself on functional beauty and clinical technologies, designed to be kind to both your skin and bank balance. Skincare ought to be simple and effective, which is why The Ordinary's aim is to decode the complex with simplified ingredient lists. The brand prioritises innovative formulas that you will end up reaching for time and time again.

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