Create your desired style with ease with the Soft Water Pomade from Baxter of California. Powered by Wheat Proteins, the lightweight formula spreads effortlessly throughout hair; it fortifies and nourishes whilst delivering light to medium hold with sleek, non-greasy shine. Can be added to dry or wet hair for long-lasting shape, texture and definition.

Put a fingernail-sized amount of pomade into the palm of your hand and rub hands together to disperse. Apply product to wet hair for more of a wet-look finish. Apply to dry hair for more of a natural look with less definition.

Water (Aqua), PEG-40 Hydrogenated Castor Oil, Steareth-20, C12-15 Alkyl Benzoate, Propylene Glycol, Oleth-10 Phosphate, Glycerin, AMP Acrylates/Allyl Methacrylate Copolymer, Disodium EDTA, Hydrolyzed Wheat Protein, Hydrolyzed Wheat Starch, Octyldodecyl Neopentantoate, Potassium Hydroxide, PPG-5-Cetheth-20, VP/VA Copolymer, Butylparaben, Ethylparaben, Isobutylparaben, Methylparaben, Phenoxyethanol, Propylparaben, Fragrance (Parfum), Blue 1, Red 33.