I used to use the Alterna straightening balm and I was devastated when they stopped producing it. This product is a little more expensive and I find I need to use a little more to get the same results but it does what it says on the bottle. As far as anti frizz products go it is pretty awesome - definitely worth investing the extra pennies compared with high street brands.. even the supposed “salon best” ones with stylist’s names all over them don’t compare.