Banish brassy undertones and reinforce vulnerable hair in one go with Fudge Professional’s Clean Blonde Damage Rewind Shampoo; a purple toning shampoo that strengthens hair weakened by chemical treatments, heat styling and environmental stressors.

The 2-in-1 formula utilises Opti-PLEX™ technology to penetrate the hair fibre and reconstruct broken or damaged bonds while smoothing the cuticle. Salon-strength purple micro-pigments neutralise yellow hues for a more icy, ashy colour.

Effectively removing oil, product build-up and other impurities, the shampoo infuses hair with a clean, fresh aroma that lasts for up to 24 hours after washing. Hair looks blonder and feels stronger.

Wet hair and massage a dollop into the scalp and lengths before rinsing thoroughly.

Aqua (Water), Sodium lauroyl Methyl Isethionate, Sodium Methyl Cocoyl Taurate, Cocamidopropyl Betaine, lauryl Glucoside, PEG-120 Methyl Glucose Dioleate, Glycerin, Glyceryl Caprylate/Caprate, Glycol Distearate, Parfum (Fragrance), Phenoxyethanol, Sodium Chloride, Benzyl Alcohol, Guar Hydroxypropyltrimonium Chloride, Disodium EDTA, Citric Acid, Pentylene Glycol, Polysilicone-15, Hexyl Cinnamal, Sodium Benzoate, Polyquaternium-7, limonene, Silicone Quaternium-22, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, Alpha-Isomethyl Ionone, Coumarin, linalool, Dipropylene Glycol, Polyglyceryl-3 Caprate, Palmitamidopropyltrimonium Chloride, Potassium Sorbate, Propylene Glycol, CI 60730 (Ext. Violet 2)

For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.