Introducing the Shu Uemura Izumi Tonic Strengthening Shampoo, inspired by yu-su-ru, the ancestral Japanese tradition for hair beauty of bathing it in rice water.

The ultra-lightweight formula gently cleanses and refreshes the scalp, while working to hydrate and nourish the lengths and ends. Adorned with a fuller-looking appearance, hair is left feeling silky soft and glossy.

• Application: Apply on wet hair, massage and rinse. Finish with Izumi Tonic Strengthening System Conditioner or treatment and serum. Avoid contact with eyes. In case of contact with eyes, rinse them immediately and thoroughly.

Aqua / Water / Eau, Sodium Laureth Sulfate, Citric Acid, Cocamidopropyl Betaine, Sodium Hydroxide, Propylene Glycol, Sodium Chloride, Sodium Benzoate, Hexylene Glycol, Polyquaternium-10, Salicylic Acid, Linalool, Limonene, Butylene Glycol, Citronellol, Coumarin, Alpha-Isomethyl Ionone, Geraniol, Hydrolyzed Rice Extract, Parfum / Fragrance.

For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.